Uncovering the Hidden Side of Travel in 2025: A Peek into America's Secret Journeys
Anticipated Travel Conduct among Americans in 2025: Expenditures That Might Remain Undisclosed in Social Media
Let's dive in and unveil what’s truly cooking in the travel sector this year. Based on our survey of a whopping 3,000 travel enthusiasts, we've got the lowdown on the hottest travel trends that some are too shy to admit they're indulging in. From low-key escapades to cheeky getaways, here's what's shaping up to be the travel scene this year.
America's Travel Trends Unleashed
2025 is all about travelers shaking up the conventional playing field, with these nine trends taking center stage:
- Solitary sojourns - 26% are embracing solo adventures with open hearts and minds.
- Luck of the draw travel - 24% of adventurers are taking a chance on off-season getaways, thanks to climate change making weather a bit unpredictable.
- Destination doppelgängers - 20% are opting for close-knit replicas, boasting similar vibes as popular vacation hotspots, at a fraction of the cost.
- Sports mania - 15% are packing their bags to catch their favorite sports legends in action.
- Brushing up against nature - 14% are stealing away from consumerism to reconnect with the great outdoors.
- The art of boredom - 10% are booking silent retreats, aiming to disconnect from the relentless noise and boost creativity.
- Mile deep into roots - 10% are digging deep, sifting through ancestral stories to trace their roots.
- Eco-conscious journeys - 9% are green-ing up their vacations, prioritizing eco-friendly, socially responsible travel.
- Learning and growing - 7% are education-focused vacations, looking to acquire new skills or hobbies.
What's the Goss on the DL Travel Trends?
While many travelers are more than happy to spill the beans on their plans, others prefer to keep certain trips under wraps. Truly, 12% of travelers are all about sneaking around, and a staggering 24% of individuals plan to keep at least one trip a secret. Here's what's brewing under the surface in 2025:
- Foodie feet - 7% are planning to globetrot exclusively to sample unique airport eats or shop their hearts out.
- Endless youth - 6% are investing in hedonistic longevity retreats featuring the latest in cutting-edge wellness treatments.
- Crystal clear inheritance - 5% are prioritizing multi-generational trips over future generations' inheritance.
- Risky rendezvous - 3% are setting sail on adult-only, clothing-optional cruises.
Why the Secretive Approach?
- 28% say they're in on the trend but feel it's overrated.
- 24% are worried about being judged by family and friends.
- 19% don't want to share how much they're spending, feeling it's better to keep up appearances.
- 19% don't want their copycat tendencies exposed.
How Much Are Americans Ready to Pony Up?
The majority of travelers are planning to spend between $1,000-$5,000 per trip, but some are aiming for the big leagues:
- 26% of roots explorers, 20% of longevity retreat-goers, and 18% of nudists are planning to drop $5,000-$10,000 per person on their trip.
- 17% of SKI enthusiasts are planning to splash out over $10,000 per person.
- 11% of luxury pet parents are also dishing out over $10,000 per person.
How Are Travelers Crafting Their Getaways?
With so many options, planning a trip can be a daunting task. That's why 33% of travelers are seeking the expertise of travel advisors this year. Here are the top aspects they rely on agents for:
- Balancing the books – 25%
- Insurance matters – 23%
- Planning the entire itinerary – 21%
- Suggesting destinations – 21%
- Sharing insider tips and perks – 19%
- Helping with documentation (visas, requirements, etc.) – 19%
- Dishing out local wisdom – 18%
- Offering 24/7 support for non-emergencies – 17%
- Coordinating group excursions – 14%
- Handling emergencies (cancellations, lost luggage, medical assistance, etc.) – 14%
- Guiding decision-making (best times to visit destinations) – 14%
- Providing advice on participating travel trends – 13%
- Guaranteeing special requests (dietary needs, accessibility, etc.) – 10%
Secure Your Secret Getaways
From solo adventures to undercover indulgences, Americans are pushing travel boundaries further than ever this year-even if they don't always want to admit it. No matter what travel trend you choose to join, make sure to bring our website's comprehensive trip insurance along for the ride.
Protect my trip
- Despite the growing popularity of certain travel trends, some individuals choose to keep at least one trip a secret, with 24% opting for this approach.
- In these secret trips, 7% are planning to globetrot exclusively to sample unique airport eats or shop their hearts out, exploring the fashion-and-beauty scene during their vacations.
- Among those keeping their travels under wraps, 6% are investing in hedonistic longevity retreats, prioritizing the latest in cutting-edge wellness treatments to maintain their lifestyle.
- For travelers planning their itineraries, 33% are seeking the expertise of travel advisors in 2025, particularly for insurance matters and planning the entire itinerary.
- Regardless of the chosen travel trend, it is essential to secure one's vacation with comprehensive trip insurance to ensure a worry-free experience, dealing with potential issues such as lost luggage or cancellations.
