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Germany's North Sea resorts turn to AI chatbots for smarter tourism in 2024

Imagine an AI that finds your perfect beach spot or warns you about rising tides. Six German resorts are testing it—but should you trust it with your vacation plans?

The image shows a black and white drawing of a beach with boats in the water, people on the shore,...
The image shows a black and white drawing of a beach with boats in the water, people on the shore, buildings, trees, hills, and a sky in the background. At the top and bottom of the image there is text which reads "The Chater Collection, Section VII, Macao".

Pack Your Swimsuit: How AI Helps With Your North Sea Trip - Germany's North Sea resorts turn to AI chatbots for smarter tourism in 2024

Six North Sea destinations in Germany are now using AI chatbots to help tourists in 2024. These digital assistants provide real-time updates on tides, events, and even the best photo spots. From booking rooms to finding beach chairs, the technology aims to make trips smoother for visitors.

The tools are especially helpful for first-time travellers or those unfamiliar with the local language. But while AI offers quick answers, experts warn against relying on it completely for things like prices or ferry times.

The chatbots are already in use at popular spots like Nordseebad Dangast, where they guide guests on tidal walks. On Wangerooge, the AI helps locate beach chairs and provides general tourist information. Meanwhile, hotels such as Upstalsboom Wyk auf Föhr and Upstalsboom Langeoog use the system for room inquiries, ferry details, and pet policies—though it cannot finalise bookings.

Wangerooge and the Tourismus-Agentur Nordsee (Tano) show the widest range of applications. Tano's AI even hosts a podcast called 53Grad-Nordlichter with local insights. Other features include tracking beach crowds in real time and generating packing lists based on coastal weather conditions.

Despite the convenience, travellers should stay cautious. Entering personal details into chatbots could risk data being used for training or other purposes. Double-checking opening hours, costs, and schedules remains essential, as AI may not always have the latest updates.

The technology also shines in suggesting tailored travel spots. By analysing weather forecasts and visitor preferences, it can recommend ideal destinations for families, photographers, or those seeking quieter beaches.

AI chatbots are changing how tourists explore Germany's North Sea coast. They offer quick answers on everything from tides to family activities, making trips easier to plan. Yet visitors should still verify key details independently and be mindful of sharing personal information with automated systems.

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