Laurel Lake Placid reopens with Adirondack-inspired charm and modern comforts
A well-known hotel in Lake Placid, NY, has reopened under a new name and fresh design. Laurel Lake Placid, formerly Bluebird Lake Placid, now welcomes guests with a renewed identity inspired by the region’s natural beauty. The rebranding introduces a blend of modern comfort and classic Adirondack charm.
The hotel’s transformation draws inspiration from the laurel plant, a symbol of renewal and natural elegance. Inside, warm neutrals, soft greens, and natural wood tones create a calming atmosphere that reflects the surrounding Adirondack landscape. Public spaces feature artwork by local photographers and illustrators, showcasing mountain scenes and seasonal textures.
Guests can choose from 90 redesigned rooms and suites, catering to couples, families, and small groups. The hotel also accommodates pets, offering designated dog-friendly rooms and easy access to nearby walking trails. Amenities include an indoor pool, fitness area, and a lobby lounge with bar and Grab and Go options. Its location near Mirror Lake, Olympic venues, and hiking trails makes it a convenient base for exploring the area. The rebranding reinforces the hotel’s focus on warmth, individuality, and a strong connection to the Adirondacks. No specific firm or individual has been named as responsible for the renovation and rebranding.
Laurel Lake Placid now stands as a refreshed retreat in the heart of Lake Placid. The updated design, local artwork, and modern amenities aim to provide a welcoming stay for visitors. Its prime location and pet-friendly policies add to its appeal for travellers exploring the region.
