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Massive Summer Marketing Blitz Reaches Epic Proportions

Outletcity Metzingen Unveils Its Summer Campaign: Endless Summer Vacation - Discover More Here

Experience the eternal summer by joining our Endless Summer Vacation campaign in Metzingen! Explore...
Experience the eternal summer by joining our Endless Summer Vacation campaign in Metzingen! Explore a multitude of designer brands at reduced prices, spread across more than 70 stores. Immerse yourself in a one-of-a-kind shopping adventure right in the center of Europe.

Massive Summer Marketing Blitz Reaches Epic Proportions

Outletcity Metzingen Announces Grand Summer Season with Endless Summer Vacation Campaign

Outletcity Metzingen, a popular shopping destination, is set to deliver an extraordinary summer experience this year with its Endless Summer Vacation campaign, running from May 10 to September 20, 2025.

This expansive event lineup promises a versatile assortment of sports, cultural, culinary, and shopping events, designed to captivate guests throughout the summer season.

The central focus of the campaign will be the BOSS Beach, a beach-themed haven complete with a BOSS Bar offering premium gastronomic experiences, including a signature BOSS cocktail. Sports enthusiasts can also engage in a game of ping-pong, with equipment available upon deposit at the BOSS Outlet Store.

Residents of Metzingen with a 72555 postal code can enjoy a special perk: presenting their ID will secure a 10% discount on all BOSS Beach offers.

The event calendar is brimming with attractive attractions, such as high-profile personalities, sports activations, and enticing offers each month. Confirmed events include tennis action with a serve speed challenge in collaboration with the Stuttgart ATP tournament, Boss Open, taking place on May 23-24. Additionally, after-work events with a DJ are scheduled for May 28 and June 28, while the closing party with live music is set for September 18.

Outletcity Metzingen aims to elevate summer shopping and entertainment to unprecedented heights, making summer 2025 an unforgettable experience for all who visit.

BOSS Beach hours of operation are Monday through Sunday, from 12:00 PM to 8:00 PM.

The Endless Summer Vacation campaign also marks Outletcity Metzingen's commitment to a seamless shopping experience, integrating physical stores with the online shop, Outletcity app, and Outletcity club. As one of the world's first omnichannel outlets, Outletcity Metzingen continues to showcase its forward-thinking spirit and adaptability, cementing its status as a trailblazer in the outlet sector.

  1. The Endless Summer Vacation campaign at Outletcity Metzingen offers a unique outdoor-living experience with the BOSS Beach, featuring a fashion-and-beauty bar, food-and-drink options, and ping-pong games.
  2. For Metzingen residents with a 72555 postal code, the occasion provides an exclusive perk: presenting their ID will secure a 10% discount on all BOSS Beach offers.
  3. Throughout the summer season, the event calendar includes delightful attractions such as celebrity appearances, sports activations, and shopping events, all aimed at providing a memorable experience for visitors.
  4. Outletcity Metzingen's Endless Summer Vacation campaign is more than just a shopping event; it's an immersive travel experience that showcases the seamless integration of physical stores, the Outletcity app, and the Outletcity club, demonstrating the outlet's commitment to offering an omnichannel shopping experience.

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