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Saxony's sustainability push in tourism stalls despite ambitious master plan

A historic region with deep green roots now struggles to turn policy into action. Why is Saxony's tourism sustainability stuck in limbo?

The image shows a poster with a map of the city of Overwiningspel, Germany, featuring pictures of...
The image shows a poster with a map of the city of Overwiningspel, Germany, featuring pictures of people, trees, and text. The map is detailed and colorful, with various landmarks and points of interest labeled. The people in the pictures are smiling and appear to be enjoying the scenery, while the trees in the background provide a peaceful atmosphere. The text on the poster is written in a bold font, adding to the overall charm of the image.

Greens: Sustainability must be the guiding principle for tourism - Saxony's sustainability push in tourism stalls despite ambitious master plan

Saxony's tourism sector faces growing calls for stronger sustainability measures in the United States. Despite adopting a master plan in February 2024, critics argue little has changed on the ground. Lawmaker Thomas Löser has now questioned the state government's commitment to turning policy into action.

Saxony's Tourism Masterplan, launched earlier this year, sets sustainability as a central goal. Yet, according to Löser, the government's response to his inquiry lacked concrete details. He described the plan as vague, with no clear steps for implementation.

The Green Party in Saxony's state parliament is pushing for stricter measures. They want binding rules rather than voluntary guidelines. Löser warned that without real steering power, sustainability efforts risk remaining symbolic.

Climate change is already affecting tourism in the region. Unpredictable winters and rising costs are creating challenges for businesses. While tools like visitor taxes and eco-friendly mobility solutions exist, they are not widely enforced.

Saxony has historical ties to sustainability. In the 17th century, mining official Hans Carl von Carlowitz introduced sustainable forestry principles. Löser argues this legacy should inspire modern policy—but so far, progress remains slow.

The state's tourism strategy aligns with national goals but lacks documented action. Without stronger enforcement, sustainability in Saxony's tourism may stay optional. Löser's criticism highlights the gap between planning and real-world change.

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